Wittenberg, 30 January 2018 – Since 1 December 2017, the battery manufacturer TESVOLT has been selling its products to technicians and installers as part of a two-step sales process. The shorter sales channel makes it possible for tradespeople to purchase storage systems directly from TESVOLT and benefit from direct assistance and support during project planning. In order to facilitate access to end customers, TESVOLT is now providing support for its specialist partners in the form of regional campaigns in online and print media as well as so-called road shows, where installers receive training in sales as well as in the handling of products.
TESVOLT: A partner for tradespeople
With this new strategy, TESVOLT is applying the principle of “quality over quantity” to its sales strategy. “Thanks to their excellent economic efficiency, our powerful storage systems are ideal for use in the commercial and industrial sectors,” says Michael Geib, Vice President of Sales at TESVOLT. “In addition to supplying our local specialist partners with a sophisticated product, as a partner for tradespeople, we also want to provide them with concrete sales support.” This includes providing customised sales materials, forwarding inquiries from the region to the appropriate specialist partners and providing support in the form of digital tools, which are available on the TESVOLT website.
Specialist partners are at the centre of the sales strategy
Solartechnik Ebbes, located in Nordkirchen in North Rhine-Westphalia, was one of the first partners to profit from the advantages of the new strategy. The specialist for forward-looking energy systems installed several projects in the region, including at a veterinary practice, at car dealerships as well as in private homes. All of the customers had the goal of increasing self-consumption of electricity generated by a photovoltaic installation and thereby self-sufficiency. The car dealerships also used the storage system to supply charging stations for e-vehicles.
“The veterinary practice wanted to connect as many power generating installations as possible to the storage system. In addition, they needed a true emergency power supply and high charging and discharging power. TESVOLT was the clear solution. This was our first joint project, but unlike with many other storage systems we had used previously, we were never worried that something would go wrong, because communication between us as planners and TESVOLT worked perfectly right from the start,” explained André Schöneis, Vice Managing Director of Solartechnik Ebbes.
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TESVOLT specializes in commercial and industrial battery storage systems. The innovative company from Wittenberg produces lithium storage systems with prismatic battery cells from Samsung SDI, based on nickel manganese cobalt oxide. TESVOLT storage systems are always a good match, for high or low voltage, on- or off-grid. They can be used with any regenerative energy source or with combined heat and power units or fuel cells.
TESVOLT produces its commercial storage system solutions in series in Wittenberg, Germany, at Europe’s first gigafactory for battery storage systems, and delivers them all over the world. The company has already completed over 2,200 storage projects worldwide.
TESVOLT has won accolades including the German Entrepreneur Award for Rising Stars. The company also received The smarter E Award in the Outstanding Projects category as well as the international Alliance for Rural Electrification (ARE) Award for a project supplying off-grid energy to an avocado farm in southwest Australia.
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